Archive for December, 2009
4-sided snowflakes?
We really despise four-sided snowflakes. It shows a lack of…well a lack of a lot of things. Come on, a kindergartner can make a six-sided snowflake if you show them how. And that’s what we’ve done. We’ve made a little video for YouTube to show the simple process of cutting out a six-sided snowflake.
(No, not everything on this blog is about business and marketing.)
Elves Who Hold Their Knees
In the Ghosts of Christmas Past Department, this is a promotion the agency did years ago. It was a novelty back then, at the time not everyone had the capabilities to make their own CDs. Times change, don’t they? (Continue reading to hear the recordings.)
New FTC Guides affect what you can say in your ads
Today the Federal Trade Commission is adopting revised Guides Concerning the Use of Endorsements and Testimonials in Advertising.
The new guidelines talk about celebrity endorsements, blogging endorsements, use of testimonials in general (including non-celebrities), and sponsored testing.
On the FTC website is a pdf document that you can read about it (81 pages), see the link at the bottom of this article. I’ve pulled out and summarized some components here that I think are of interest to advertisers and ad creators.
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